About us
At Divane, fashion is more than clothing, it’s a cycle of renewal, freedom, and self-expression. Our name comes from the Persian word Divane (دیوانه), meaning “crazy” or “insane,” but also carries a play on the word divine. To us, it’s about being insanely divine, fearlessly authentic, wildly creative, and free in mind and spirit.
Our logo, the uroboros, symbolizes an eternal cycle of transformation: destruction feeding creation, endings birthing new beginnings. That’s the essence of our work. We design in small batches, crafting pieces that are sustainable and intentional. Many of our fabrics are recycled, repurposed, or deadstock, ensuring each garment has its own story while helping reduce waste in the fashion cycle.
As a female-owned brand, we are rooted in independence and boldness, inspired by alternative fashion and the beauty of the unconventional. Each piece we create is not only wearable art, but a statement: that fashion can be both sustainable and fearless, both mindful and untamed.
Divane is for those who dare to stand outside the norm, insanely divine, endlessly cyclical, and unapologetically free.